行銷管理
Overview
Works: | 19 works in 19 publications in 19 languages |
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Titles
行銷管理 : = 理論解析與實務應用 = Marketing management : theory and applications /
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事件行銷概論 : = 原理與應用 = Introduction to eventmarketing principles & applications /
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行銷管理概論 : = 探索原理與體驗實務 = Essentials of marketing management : principles and practice /
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(Language materials, printed)
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